Discover how news media can improve disability coverage. Learn why accurate, respectful storytelling matters for awareness and representation

How News Media Can Better Cover Disability and Prosthetic Stories

The way disability and prosthetics are portrayed in the media shapes public perception. News stories have the power to educate, inspire, and challenge stereotypes, but they also run the risk of reinforcing misconceptions. Too often, disability coverage focuses on pity, heroism, or extreme cases rather than showing real, everyday experiences. A better approach would be to portray individuals with disabilities with accuracy, dignity, and respect. When done right, media coverage can break stigmas and create awareness that leads to positive change.

Avoiding the “Inspiration” and “Tragedy” Traps

Many news stories about disability and prosthetics fall into one of two categories: overly inspirational or deeply tragic. Both approaches, while often well-intentioned, can be problematic.

The Problem with the “Inspiration” Narrative

News outlets often highlight individuals with disabilities as “overcoming the odds” or “defying expectations.”

News outlets often highlight individuals with disabilities as “overcoming the odds” or “defying expectations.” While their achievements deserve recognition, framing every story this way can reduce their experiences to feel-good moments rather than presenting them as people living normal, full lives. A prosthetic user who plays sports or excels in their career should not automatically be treated as extraordinary—many do these things as part of their routine.

This narrative can also set unrealistic expectations for people with disabilities. It implies that success is only defined by remarkable achievements rather than everyday independence and fulfillment. Not everyone wants to be an athlete, motivational speaker, or record-breaker, and that’s perfectly fine. Media should focus on telling diverse stories that reflect all aspects of life, not just the ones that seem most inspiring to the public.

The Danger of the “Tragedy” Narrative

On the other end of the spectrum, some stories depict disability as a personal tragedy. They emphasize loss, struggle, and dependence, often making disability seem like an insurmountable burden. While challenges are a reality, framing disability solely as suffering ignores the fact that many individuals adapt, innovate, and thrive with the right support and technology.

This perspective can also impact policy and social attitudes. If disability is always shown as a tragic experience, society may focus more on sympathy than on real solutions. The media should shift the conversation from what is “lost” to what can be done to improve accessibility, technology, and inclusivity.

Balancing Realism and Respect

A better way to cover disability and prosthetic stories is to focus on real experiences without extremes. This means presenting both challenges and achievements honestly. Journalists should ask themselves: “Would I tell this story the same way if the person didn’t have a disability?” If the answer is no, then the coverage may need to be reframed.

Giving Disabled Voices a Platform

One of the best ways to improve media coverage of disability and prosthetics is to allow people with disabilities to tell their own stories

One of the best ways to improve media coverage of disability and prosthetics is to allow people with disabilities to tell their own stories. Too often, journalists speak about people with disabilities instead of to them.

Including More First-Person Perspectives

Instead of relying on doctors, family members, or charity workers to describe the experiences of people with disabilities, the media should seek out their voices directly. First-person perspectives provide authenticity and prevent misinformation. When someone shares their own experiences, it adds depth and nuance that an outsider cannot capture.

For example, when covering prosthetic technology, journalists should interview actual prosthetic users about how the device has impacted their lives. Rather than just focusing on the technical aspects, they can highlight personal insights—what feels comfortable, what challenges exist, and how the prosthetic integrates into daily life.

Avoiding Sensationalism in Interviews

Interviews should be conducted with sensitivity and respect. Questions should avoid emphasizing loss or suffering and instead focus on the individual’s thoughts, choices, and experiences. Asking “How do you navigate daily life?” is far better than “How hard is it to live like this?” The framing of questions can greatly impact the tone of the story.

It is also essential to respect the privacy of those being interviewed. Not everyone wants to share their medical history or traumatic experiences. Journalists should allow people to define their own narratives rather than forcing them into a predetermined storyline.

Hiring More Disabled Journalists

A long-term solution is increasing representation within newsrooms. When people with disabilities are part of media teams, they can provide firsthand perspectives, challenge stereotypes, and shape stories in a more accurate and empowering way. They can ensure that disability coverage is not limited to medical advancements or extreme success stories but also includes everyday experiences, accessibility issues, and policy discussions.

Focusing on Technology and Accessibility

Media often portrays prosthetics as futuristic marvels, but real-world accessibility is just as important as innovation

Media often portrays prosthetics as futuristic marvels, but real-world accessibility is just as important as innovation. While new advancements are exciting, the focus should also be on making prosthetic technology widely available and improving support systems.

Highlighting Affordability and Accessibility

Many prosthetic stories in the media focus on cutting-edge bionic limbs that look straight out of science fiction. While these devices are impressive, they are often expensive and not available to most people who need them. Instead of just celebrating technological achievements, the media should explore how prosthetics can become more affordable and accessible.

For example, at Robobionics, we prioritize making prosthetic solutions practical, lightweight, and cost-effective. Our focus is on improving real lives, not just creating high-tech devices that only a few can afford. The media should ask important questions like: “Who has access to these advancements?” and “What challenges still exist in getting prosthetics to those who need them?”

Discussing Accessibility Beyond Prosthetics

Disability stories should not be limited to prosthetic technology. Accessibility in workplaces, public spaces, transportation, and digital platforms also needs attention. A person with a prosthetic hand may still face barriers if their office is not wheelchair accessible or if public transport is not disability-friendly.

By shifting the focus from individuals “overcoming” their challenges to how society can remove barriers, the media can drive real conversations about inclusivity. Instead of just highlighting someone who successfully climbs a flight of stairs with a prosthetic leg, coverage should also discuss why there aren’t more ramps in public places.

Exploring the Role of Rehabilitation and Support

A prosthetic limb is only part of the journey. Proper rehabilitation and training are crucial for adaptation, yet this aspect is often missing from media coverage. Many users go through months of therapy to adjust to their new limb, but the media tends to skip this step in favor of dramatic “before-and-after” stories.

At Robobionics, we emphasize gamified rehabilitation to make the transition easier and more engaging for users. Journalists covering prosthetic advancements should also highlight these programs, as they play a major role in improving long-term success.

Changing Language and Terminology

The words used in media coverage shape how people think about disability

The words used in media coverage shape how people think about disability. Outdated or negative terminology can reinforce stereotypes, while more neutral and respectful language can encourage inclusivity.

Avoiding Negative or Patronizing Terms

Words like “suffering from,” “afflicted with,” or “bound to a wheelchair” imply helplessness. Instead, neutral terms like “uses a wheelchair” or “has a prosthetic limb” are more accurate and respectful. Similarly, referring to someone as a “victim” of an accident instead of a “survivor” shifts the focus to pity rather than resilience.

Using Person-First or Identity-First Language Thoughtfully

Some people prefer “person with a disability” (person-first language), while others prefer “disabled person” (identity-first language). The best approach is to ask individuals how they want to be described and respect their preference.

Being Mindful of Headlines and Clickbait

Sensational headlines like “Man with One Arm Conquers the Odds!” or “Brave Girl Learns to Walk Again!” may attract attention but often reduce complex stories to clichés. Instead, headlines should focus on the story itself without unnecessary exaggeration.

The Responsibility of Media in Shaping Policy and Public Perception

Media coverage of disability and prosthetics does more than just inform

Media coverage of disability and prosthetics does more than just inform—it influences public opinion and, ultimately, policy decisions. Governments, organizations, and businesses often respond to the narratives presented in the news. When the media accurately represents disability-related issues, it can lead to meaningful change in laws, funding, and accessibility initiatives.

How Media Can Drive Policy Change

When journalists highlight real challenges that people with disabilities face—such as high prosthetic costs, limited accessibility, or lack of inclusive employment opportunities—it puts pressure on decision-makers to act. A well-researched news report on the affordability of prosthetics, for example, can spark conversations about insurance policies, government subsidies, and research funding.

At Robobionics, we advocate for wider access to affordable prosthetics, and media coverage plays a huge role in amplifying these concerns. Instead of focusing only on the latest high-tech prosthetic breakthroughs, journalists should also investigate the broader system: Are prosthetics covered by insurance? Are rehabilitation services accessible to all? These are the stories that drive real-world change.

Shifting the Narrative from Charity to Inclusion

Many disability-related stories in the media are framed as charity cases, focusing on donations and fundraisers rather than systemic solutions. While charity efforts are valuable, long-term change comes from inclusion rather than one-time acts of kindness.

For example, instead of highlighting a company that “donates” a prosthetic to a person in need, the media should also explore why so many people require donations in the first place. Is prosthetic technology too expensive? Are there financial barriers to healthcare access? By shifting the narrative to structural issues, the media can encourage governments and businesses to prioritize inclusivity and affordability in the long run.

Encouraging Representation in Decision-Making Roles

Another way the media can support change is by advocating for people with disabilities to be included in decision-making roles. This applies to government, corporate leadership, product design, and even newsrooms themselves. Stories that highlight disabled leaders, entrepreneurs, and innovators challenge stereotypes and promote policies that benefit the entire community.

The more the media amplifies diverse voices and real issues, the more it encourages society to create lasting solutions rather than temporary fixes.

The Role of Social Media in Changing Disability Narratives

Traditional news outlets are no longer the only source of information about disability and prosthetics

Traditional news outlets are no longer the only source of information about disability and prosthetics. Social media has given people with disabilities a direct platform to share their experiences, challenge stereotypes, and advocate for change. Unlike traditional media, which often filters stories through journalists and editors, social media allows for raw, unfiltered narratives that can reach a global audience.

Empowering Voices Through Digital Platforms

Social media platforms like Instagram, Twitter, TikTok, and YouTube have allowed people with disabilities to tell their own stories without the limitations of mainstream media. Influencers, athletes, and activists with prosthetic limbs are using these platforms to educate, entertain, and normalize disability. Instead of being portrayed as “inspirational” or “tragic” through a third-party lens, individuals can control their own narratives, showing the reality of living with a disability in a way that feels authentic.

For example, many prosthetic users now document their daily experiences, from adjusting to a new limb to debunking myths about disability. This type of content helps break stereotypes and educate audiences who may have never interacted with a person using a prosthetic before. At Robobionics, we encourage these real-life conversations, as they help people see prosthetics as normal, everyday tools rather than extreme success stories or symbols of struggle.

The Rise of Viral Awareness Campaigns

Hashtags and viral trends have played a major role in raising awareness about disability and prosthetics. Campaigns like #DisabledAndProud and #WeThe15 have helped bring attention to accessibility issues and discrimination, while prosthetic users have participated in viral challenges to showcase their abilities.

Unlike traditional media, which often focuses on extreme cases, social media allows for more diverse representation. A person using a prosthetic hand to play the guitar, another sharing their journey of adapting to a new limb, or someone discussing accessibility barriers in public spaces—these are the real, everyday stories that social media amplifies.

However, with this increased visibility comes the responsibility to ensure accuracy and respect. While many social media users create educational and engaging content, there is also a risk of misinformation or content that reinforces stereotypes. This is why it is crucial for both mainstream media and social platforms to prioritize voices that truly represent the disability community.

Challenging Traditional Media Through Social Conversations

Social media has also become a tool to hold traditional news outlets accountable. When a news story misrepresents disability or uses patronizing language, the online disability community is quick to call it out. Public discussions on social media can push journalists to rethink their approach, ensuring better representation in future stories.

For instance, if a news outlet publishes a piece with an outdated term like “crippled” or frames a prosthetic user as a tragic figure, social media backlash can lead to corrections and more thoughtful reporting. This shift in accountability ensures that disability stories are told with more accuracy, fairness, and dignity.

At Robobionics, we believe that social media has the power to change perceptions and create a more inclusive world. By amplifying authentic voices, correcting misinformation, and promoting education, digital platforms can complement traditional media in shaping a more accurate narrative about disability and prosthetics.

Conclusion

The media has a powerful role in shaping how society views disability and prosthetics. By moving beyond stereotypes, including diverse perspectives, and focusing on accessibility, news outlets can create more meaningful and impactful stories. People with disabilities should not be portrayed as either superheroes or objects of pity—they are individuals with experiences that deserve to be told honestly and respectfully.

At Robobionics, we believe that real change starts with awareness. By improving the way disability and prosthetic stories are covered, the media can help drive positive societal change. If you’re a journalist, content creator, or reader, consider how stories are framed and push for narratives that empower rather than stereotype.

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REFUNDS AND CANCELLATIONS

Last updated: November 10, 2022

Thank you for shopping at Robo Bionics.

If, for any reason, You are not completely satisfied with a purchase We invite You to review our policy on refunds and returns.

The following terms are applicable for any products that You purchased with Us.

Interpretation And Definitions

Interpretation

The words of which the initial letter is capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or in plural.

Definitions

For the purposes of this Return and Refund Policy:

  • Company (referred to as either “the Company”, “Robo Bionics”, “We”, “Us” or “Our” in this Agreement) refers to Bionic Hope Private Limited, Pearl Haven, 1st Floor Kumbharwada, Manickpur Near St. Michael’s Church Vasai Road West, Palghar Maharashtra 401202.

  • Goods refer to the items offered for sale on the Website.

  • Orders mean a request by You to purchase Goods from Us.

  • Service refers to the Services Provided like Online Demo and Live Demo.

  • Website refers to Robo Bionics, accessible from https://robobionics.store

  • You means the individual accessing or using the Service, or the company, or other legal entity on behalf of which such individual is accessing or using the Service, as applicable.

Your Order Cancellation Rights

You are entitled to cancel Your Service Bookings within 7 days without giving any reason for doing so, before completion of Delivery.

The deadline for cancelling a Service Booking is 7 days from the date on which You received the Confirmation of Service.

In order to exercise Your right of cancellation, You must inform Us of your decision by means of a clear statement. You can inform us of your decision by:

  • By email: contact@robobionics.store

We will reimburse You no later than 7 days from the day on which We receive your request for cancellation, if above criteria is met. We will use the same means of payment as You used for the Service Booking, and You will not incur any fees for such reimbursement.

Please note in case you miss a Service Booking or Re-schedule the same we shall only entertain the request once.

Conditions For Returns

In order for the Goods to be eligible for a return, please make sure that:

  • The Goods were purchased in the last 14 days
  • The Goods are in the original packaging

The following Goods cannot be returned:

  • The supply of Goods made to Your specifications or clearly personalized.
  • The supply of Goods which according to their nature are not suitable to be returned, deteriorate rapidly or where the date of expiry is over.
  • The supply of Goods which are not suitable for return due to health protection or hygiene reasons and were unsealed after delivery.
  • The supply of Goods which are, after delivery, according to their nature, inseparably mixed with other items.

We reserve the right to refuse returns of any merchandise that does not meet the above return conditions in our sole discretion.

Only regular priced Goods may be refunded by 50%. Unfortunately, Goods on sale cannot be refunded. This exclusion may not apply to You if it is not permitted by applicable law.

Returning Goods

You are responsible for the cost and risk of returning the Goods to Us. You should send the Goods at the following:

  • the Prosthetic Limb Fitting Centre that they purchased the product from
  • email us at contact@robobionics.store with all the information and we shall provide you a mailing address in 3 days.

We cannot be held responsible for Goods damaged or lost in return shipment. Therefore, We recommend an insured and trackable courier service. We are unable to issue a refund without actual receipt of the Goods or proof of received return delivery.

Contact Us

If you have any questions about our Returns and Refunds Policy, please contact us:

  • By email: contact@robobionics.store

TERMS & CONDITIONS

Last Updated on: 1st Jan 2021

These Terms and Conditions (“Terms”) govern Your access to and use of the website, platforms, applications, products and services (ively, the “Services”) offered by Robo Bionics® (a registered trademark of Bionic Hope Private Limited, also used as a trade name), a company incorporated under the Companies Act, 2013, having its Corporate office at Pearl Heaven Bungalow, 1st Floor, Manickpur, Kumbharwada, Vasai Road (West), Palghar – 401202, Maharashtra, India (“Company”, “We”, “Us” or “Our”). By accessing or using the Services, You (each a “User”) agree to be bound by these Terms and all applicable laws and regulations. If You do not agree with any part of these Terms, You must immediately discontinue use of the Services.

1. DEFINITIONS

1.1 “Individual Consumer” means a natural person aged eighteen (18) years or above who registers to use Our products or Services following evaluation and prescription by a Rehabilitation Council of India (“RCI”)–registered Prosthetist.

1.2 “Entity Consumer” means a corporate organisation, nonprofit entity, CSR sponsor or other registered organisation that sponsors one or more Individual Consumers to use Our products or Services.

1.3 “Clinic” means an RCI-registered Prosthetics and Orthotics centre or Prosthetist that purchases products and Services from Us for fitment to Individual Consumers.

1.4 “Platform” means RehabConnect, Our online marketplace by which Individual or Entity Consumers connect with Clinics in their chosen locations.

1.5 “Products” means Grippy® Bionic Hand, Grippy® Mech, BrawnBand, WeightBand, consumables, accessories and related hardware.

1.6 “Apps” means Our clinician-facing and end-user software applications supporting Product use and data collection.

1.7 “Impact Dashboard™” means the analytics interface provided to CSR, NGO, corporate and hospital sponsors.

1.8 “Services” includes all Products, Apps, the Platform and the Impact Dashboard.

2. USER CATEGORIES AND ELIGIBILITY

2.1 Individual Consumers must be at least eighteen (18) years old and undergo evaluation and prescription by an RCI-registered Prosthetist prior to purchase or use of any Products or Services.

2.2 Entity Consumers must be duly registered under the laws of India and may sponsor one or more Individual Consumers.

2.3 Clinics must maintain valid RCI registration and comply with all applicable clinical and professional standards.

3. INTERMEDIARY LIABILITY

3.1 Robo Bionics acts solely as an intermediary connecting Users with Clinics via the Platform. We do not endorse or guarantee the quality, legality or outcomes of services rendered by any Clinic. Each Clinic is solely responsible for its professional services and compliance with applicable laws and regulations.

4. LICENSE AND INTELLECTUAL PROPERTY

4.1 All content, trademarks, logos, designs and software on Our website, Apps and Platform are the exclusive property of Bionic Hope Private Limited or its licensors.

4.2 Subject to these Terms, We grant You a limited, non-exclusive, non-transferable, revocable license to use the Services for personal, non-commercial purposes.

4.3 You may not reproduce, modify, distribute, decompile, reverse engineer or create derivative works of any portion of the Services without Our prior written consent.

5. WARRANTIES AND LIMITATIONS

5.1 Limited Warranty. We warrant that Products will be free from workmanship defects under normal use as follows:
 (a) Grippy™ Bionic Hand, BrawnBand® and WeightBand®: one (1) year from date of purchase, covering manufacturing defects only.
 (b) Chargers and batteries: six (6) months from date of purchase.
 (c) Grippy Mech™: three (3) months from date of purchase.
 (d) Consumables (e.g., gloves, carry bags): no warranty.

5.2 Custom Sockets. Sockets fabricated by Clinics are covered only by the Clinic’s optional warranty and subject to physiological changes (e.g., stump volume, muscle sensitivity).

5.3 Exclusions. Warranty does not apply to damage caused by misuse, user negligence, unauthorised repairs, Acts of God, or failure to follow the Instruction Manual.

5.4 Claims. To claim warranty, You must register the Product online, provide proof of purchase, and follow the procedures set out in the Warranty Card.

5.5 Disclaimer. To the maximum extent permitted by law, all other warranties, express or implied, including merchantability and fitness for a particular purpose, are disclaimed.

6. DATA PROTECTION AND PRIVACY

6.1 We collect personal contact details, physiological evaluation data, body measurements, sensor calibration values, device usage statistics and warranty information (“User Data”).

6.2 User Data is stored on secure servers of our third-party service providers and transmitted via encrypted APIs.

6.3 By using the Services, You consent to collection, storage, processing and transfer of User Data within Our internal ecosystem and to third-party service providers for analytics, R&D and support.

6.4 We implement reasonable security measures and comply with the Information Technology Act, 2000, and Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011.

6.5 A separate Privacy Policy sets out detailed information on data processing, user rights, grievance redressal and cross-border transfers, which forms part of these Terms.

7. GRIEVANCE REDRESSAL

7.1 Pursuant to the Information Technology Rules, 2021, We have given the Charge of Grievance Officer to our QC Head:
 - Address: Grievance Officer
 - Email: support@robobionics.store
 - Phone: +91-8668372127

7.2 All support tickets and grievances must be submitted exclusively via the Robo Bionics Customer Support portal at https://robobionics.freshdesk.com/.

7.3 We will acknowledge receipt of your ticket within twenty-four (24) working hours and endeavour to resolve or provide a substantive response within seventy-two (72) working hours, excluding weekends and public holidays.

8. PAYMENT, PRICING AND REFUND POLICY

8.1 Pricing. Product and Service pricing is as per quotations or purchase orders agreed in writing.

8.2 Payment. We offer (a) 100% advance payment with possible incentives or (b) stage-wise payment plans without incentives.

8.3 Refunds. No refunds, except pro-rata adjustment where an Individual Consumer is medically unfit to proceed or elects to withdraw mid-stage, in which case unused stage fees apply.

9. USAGE REQUIREMENTS AND INDEMNITY

9.1 Users must follow instructions provided by RCI-registered professionals and the User Manual.

9.2 Users and Entity Consumers shall indemnify and hold Us harmless from all liabilities, claims, damages and expenses arising from misuse of the Products, failure to follow professional guidance, or violation of these Terms.

10. LIABILITY

10.1 To the extent permitted by law, Our total liability for any claim arising out of or in connection with these Terms or the Services shall not exceed the aggregate amount paid by You to Us in the twelve (12) months preceding the claim.

10.2 We shall not be liable for any indirect, incidental, consequential or punitive damages, including loss of profit, data or goodwill.

11. MEDICAL DEVICE COMPLIANCE

11.1 Our Products are classified as “Rehabilitation Aids,” not medical devices for diagnostic purposes.

11.2 Manufactured under ISO 13485:2016 quality management and tested for electrical safety under IEC 60601-1 and IEC 60601-1-2.

11.3 Products shall only be used under prescription and supervision of RCI-registered Prosthetists, Physiotherapists or Occupational Therapists.

12. THIRD-PARTY CONTENT

We do not host third-party content or hardware. Any third-party services integrated with Our Apps are subject to their own terms and privacy policies.

13. INTELLECTUAL PROPERTY

13.1 All intellectual property rights in the Services and User Data remain with Us or our licensors.

13.2 Users grant Us a perpetual, irrevocable, royalty-free licence to use anonymised usage data for analytics, product improvement and marketing.

14. MODIFICATIONS TO TERMS

14.1 We may amend these Terms at any time. Material changes shall be notified to registered Users at least thirty (30) days prior to the effective date, via email and website notice.

14.2 Continued use of the Services after the effective date constitutes acceptance of the revised Terms.

15. FORCE MAJEURE

Neither party shall be liable for delay or failure to perform any obligation under these Terms due to causes beyond its reasonable control, including Acts of God, pandemics, strikes, war, terrorism or government regulations.

16. DISPUTE RESOLUTION AND GOVERNING LAW

16.1 All disputes shall be referred to and finally resolved by arbitration under the Arbitration and Conciliation Act, 1996.

16.2 A sole arbitrator shall be appointed by Bionic Hope Private Limited or, failing agreement within thirty (30) days, by the Mumbai Centre for International Arbitration.

16.3 Seat of arbitration: Mumbai, India.

16.4 Governing law: Laws of India.

16.5 Courts at Mumbai have exclusive jurisdiction over any proceedings to enforce an arbitral award.

17. GENERAL PROVISIONS

17.1 Severability. If any provision is held invalid or unenforceable, the remainder shall remain in full force.

17.2 Waiver. No waiver of any breach shall constitute a waiver of any subsequent breach of the same or any other provision.

17.3 Assignment. You may not assign your rights or obligations without Our prior written consent.

By accessing or using the Products and/or Services of Bionic Hope Private Limited, You acknowledge that You have read, understood and agree to be bound by these Terms and Conditions.